Visit our website

Paid marketing has emerged as one of the biggest revenue drivers. Pay per click (PPC) advertisement also known as CPC ad, is a subset of paid marketing.
PPC ads are usually small bearing 2 to 3 lines of text to attract prospects, with an attention-catching headline and a CTA (call-to-action). With a specified number of characters, [...]

SEO is a comparatively less-expensive, yet effective way of reaching out to a wider audience and acquiring new customers. Understanding that SEO is a continuous process, we are enlisting some of the best SEO tools that can help you carryout the process effectively.
Following is a collection of fantastic SEO tools
1. Google Ad-words Keywords: the primary and [...]

This is the age of Infographics! Designers and content developers have both come to understand that the information graphics are a better way of getting the information across to their target reader base, vis-à-vis traditional, boring content. If you are a designer or content developer, you may enjoy viewing the following Infographics and they may [...]

A successful Infographic is interplay of two important factors: content and design. Both aspects play an equally important role in the determining how effective the Infographic is. Below is a selection of some of the vital factors that will help you design a better Infographic.
1. Every piece of information has one important point around which [...]

This is the age of instant communication! The consumer is spoilt for choice and does not have enough time to focus and review every product and service that is offered. It’s a real challenge these days to make the potential buyer to read your brochure, impress him with your offerings and drive him to make [...]

86% of mobile internet users are using their devices while watching TV (Source: tag.microsoft.com ). That is how dependent we are on it and that is how indispensable that small device is, in our lives. Not surprisingly enough, a recent survey says that there are more mobile phones than people on this planet, with over [...]

A/B Testing, which is also known as Split Testing, is an optimization method which helps websites to boost conversion rate. By offering two alternative content/design options to the users at the same time, a marketer can analyze the results and study the on-site user behavior. Accordingly the best design, UI elements and content can be [...]