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Last year Strategy Analytics predicted in their Global Advertising Forecast “global advertising spending is expected to grow by 4.9 percent in 2012 to $465.5 billion.” This chart gives a clearer comparison of TV, print and online advertisements spend. Globally, online was expected to grow at 12.8% compared to 5.0% TV and 0.5% print ads.
The same [...]

In the bastion of digital media, a BROCHURE is probably the most reverberating marketing communication tool that is tangible something which can be touched and held. Brochures are an important component in the overall marketing strategy which includes print, television and online advertisement, websites, emails, newsletters, social media etc.
A Brochure usually carries a “Key Message” [...]